Contents of this article
- 1. Ranking of the top ten bra and underwear brands in China
- 2. Doll clothing brand
- 3. Top ten underwear chain brands
- 4. Brief copywriting about girls’ underwear
Ranking of the top ten bra brands in China
Which second-tier underwear brand (bra brand) is better? A good brand is the one that suits you. For example, Maniform, Triumph (first-tier brand), Farmer (second-tier brand), etc. are all good. My favorite is Farmer. If you are opening a store, you must choose the right one based on your consumption level, consumer preferences, etc.
doll clothes brand
Caring for the health and beauty of girls’ lives
Kebaby clothes set off a revolution in girls’ underwear
China Textile News reported: Reporter: Li Qian In July 2006
A pink storm that has been brewing for a long time is quietly but quickly coming spread out. Baby clothes---a romantic and dreamy term, from the day it was born in January 2005, it is destined to capture the hearts of hundreds of millions of young girls with its irresistible charm.
Kewayi---Lovely Eve's healthy and comfortable underwear. This is the world's first exclusive brand of girls' underwear that was independently developed, designed and produced by a Chinese company after more than five years of market research and scientific demonstration. It is also destined to become A milestone in the revolution of girls’ underwear in China and around the world.
From business ideals to humanistic care
Zeng Hongxi, the founder of Kewayi, was initially attracted by the huge market gap in girls' underwear.
In the late 1990s, it was predicted by international textile authorities that the global underwear market would soon exceed US$500 billion. Among them, underwear for girls (10 to 22 years old) is expected to account for 20% of the market, and will continue to rise. Zeng Hongxi thought: There are more than 20,000 girls with spending power in an ordinary county-level city in China. The market size exceeds one million yuan every year, and the market size in China will reach hundreds of billions of yuan! And as China's economy continues to grow stronger, the market's consumption potential will continue to rise. He keenly judged: the girls' underwear market will be a huge and attractive cake, with unlimited business opportunities!
However, the cautious Zeng Hongxi did not immediately enter the girls' underwear market, but first began a five-year investigation and demonstration.
For more than five years, he organized dozens of experts in human medicine, physical education, engineering, fluid science, and underwear design to visit various places. During their visits and research, they found that people focused too much on mature women who bloomed like flowers. Breasts, as one of the most beautiful and mysterious parts of women, have naturally become the focus of pampering and have given rise to numerous adult women's underwear brands. But unfortunately, few people are working in the field of girls' underwear. The global underwear industry has never even conducted special research and development on underwear for girls during puberty. In fact, girls are buds ready to bloom, and they need more careful nurturing and care. Many women have deep troubles in their mature lives because they do not wear suitable underwear to protect and protect their breasts during their growth period.
This is both exciting and heartbreaking. Only healthy girls have a beautiful future.
What was originally a simple business impulse brewed into a deep human concern. Zeng Hongxi and many of his experts and scholars decided to start exploring and revolutionizing girls' underwear. "Kebayi"---to create delicious and healthy underwear for the lovely Eve has become their ideal.
Health is the soul of Kewayi
At the end of July this year, the reporter came to the headquarters of Kewayi Girls Underwear Company for an on-site inspection. Although it was close to the end of the day, the company was still very busy, and the phone and fax machine were ringing. Continuously. “Every day, dozens or hundreds of calls come in from all over the country, many people apply to join, and some mothers call directly to order underwear for their daughters! "A staff member told reporters. It has been one year and three months since the product was officially launched in August 2006, and nearly a hundred Kowa girls' underwear stores have been successfully opened across the country.
Kewayi Girls Underwear Company has created a new industry and filled a gap in the market. It has a number of national utility model patented technologies and independent intellectual property rights, driving a new industry and being an industry leader that is strongly supported by the government. enterprise. Because today's girls are tomorrow's mothers, and their health and overall quality are related to the future of the nation. At this time, it has been two years since the establishment of Kewayi Company, but it has just been one year and three months since the girls' underwear products independently developed and produced by Kewayi were officially launched on the market. Being able to win market recognition in such a short period of time does not rely on luck, but on accumulation, the quality of the product itself and the leadership in design.
Time passes. After more than five years of painstaking research, Zeng Hongxi established the company and organized a senior and professional market research and development team, including dozens of medical doctors, body beauty experts, ergonomics experts, underwear design experts, and Chinese culture research experts etc., based on the body characteristics, skin color, aesthetics, and even climate considerations of Oriental girls, we developed and designed a series of underwear suitable for Chinese and Asian girls, and found thousands of middle and high school girls across the country to try them on, time and time again. , improve and perfect step by step. It was not until July 2006 that the increasingly perfect baby girl underwear was officially launched on the market.
The reason why we are so demanding is that in addition to beauty, "health" is the soul that Kewayi girls' underwear pursues. Kewayi is born for the health of girls.
In addition to having many good quality and market responses and guarantees, Kebaby clothing also has a number of national patents. Its products have healthy performance and technological content that is beneficial to the development of girls. It also pays attention to the personality and personality of modern girls. Perfect in color and feel.
Kewayi has specially established Kewayi (China) Girls’ Health Research Center and invited many relevant experts, professors and scholars to be its long-term consultants.
According to an expert from the Girls' Health Research Center, women's breasts have no muscle tissue, only glandular tissue and fat, like a taut fiber network; girls' breasts develop rapidly and are more vulnerable to injury if they are not properly protected. However, Kewayi girls' underwear is completely cut according to the guidance of human body mechanics. It is designed according to the different fat growth directions of the wearer and the different pressures and development conditions of various parts of the human body. It is currently the most suitable underwear for the development and growth of girls, starting from minors. Underwear that cultivates women’s future beautiful bodies.
In the product display hall of Kewayi girls' underwear, the reporter found that its underwear has an exceptionally rich range of sizes. It is understood that this is a baby clothing developed based on the different age groups and development characteristics of developing girls under 22 years old. Because underwear that is too loose will not help shape a girl's body shape, and underwear that is too tight will divide the breasts into two ugly parts. After a period of time, the muscles cut outside the underwear will slowly sink downwards, which is not healthy. Girls' underwear must be close-fitting and considerate to the wearer's satisfaction.
Upon closer inspection, the reporter also discovered a secret: none of the baby girl’s underwear contains harmful materials such as chemical fibers, let alone steel wires and iron wires. According to the staff, the "support" of the underwear itself is a strain on the body and is extremely detrimental to the physical development of girls. After the breasts begin to develop, the most suitable underwear is underwear without "supporting" steel wires or iron wires. Otherwise, the underwear will block the blood around the breasts, thus affecting normal development. The lack of “wire supports” in underwear for developing girls is one of the most important design features of Kewa underwear.
The reporter felt that the texture of Kewayi girl's underwear is fine, thin and smooth, and its elasticity is excellent. After asking, I found out that the materials it uses are pure cotton, soybean fiber, bamboo fiber, Lycra and other natural products. There are no harmful materials such as plastics and chemical fibers at all. It has good breathability and super water absorption. , recovery, resistance to sunlight, disease resistance, anti-fungus, resistance to acid and alkali corrosion, etc., and is very environmentally friendly.
Don’t look at Kewa Yixin. With such excellent product quality, it’s no wonder that it has been widely sought after by franchisees and customers as soon as it was launched.
It’s a product, but also a culture
“The market response has been very enthusiastic, which is a good thing, but we must also carefully select franchisees. Expanding too quickly may bring uncontrollable risks. "Zeng Hongxi remained calm.
Zeng Hongxi hopes that franchisees will conduct careful market research on the local market environment and have clear business plans; once they join, Kewayi headquarters will provide each franchise store with a series of strong support such as store decoration, professional training, and daily operations. . “I hope to work with them to sustainably manage the Kewa clothing brand, not just how much money we make. "Zeng Hongxi said.
Of course, in the blueprint of Zeng Hongxi and his team, Kewayi will not only be limited to China or even Asia, nor will it be a simple underwear brand for girls. They are developing underwear suitable for overseas girls in Europe, America and other countries. The products will also be extended to pajamas, home clothes, sportswear, etc. based on underwear. They have also developed the Kowa Clothes Sunshine Girls magazine and an animated comic series (wearing underwear Selection knowledge, development and growth knowledge, underwear culture, Chinese traditions, etc. (animated comics serial manuals integrated into entertainment) and dolls, girls' toys, etc. Kewayi also actively participates in social welfare activities, organizing, participating in and sponsoring a series of national related public welfare activities that care for women and children.
They hope that Kewayi will lead not only a product revolution in girls’ underwear, but also a cultural trend that “cares for girls’ healthy and beautiful girls’ lives”; Kewayi people will win not only commercially but also The huge benefits have made the concept of girls’ health deeply rooted in the hearts of the people.
Top ten underwear chain brands
Colorful Beauty underwear brand has a popular consumption level and is suitable for urban consumption. I also opened Colorful Beauty’s underwear store in the town and the business was quite prosperous.
Brief copywriting about girls’ underwear
It’s best not to wear something with steel rings, as it affects growth. It’s better to wear something without steel rings. My niece is wearing this kind, which is made of pure cotton and is very comfortable.
The above is all the content about the official website of Kewayi Underwear, the top ten rankings of Chinese bra and underwear brands, and the related content of Kewayi Bar. I hope it can help you.