Contents of this article
- 1. Comprehensive analysis: What are the techniques for naming a company?
- 2. How to name the company so that it can be approved
- 3. What are some tips for naming a company?
- 4.Company naming guide: How to name the company
Comprehensive analysis: What are the techniques for naming a company?
A good company must have a grand name that is easy for customers to remember. At the same time, it must choose a more modern name. Therefore, naming a company is a very important matter, as the name is related to the future development of the company. In fact, there are certain skills in naming a company.
Next, let’s take a look at the techniques for naming your company!
1. Easy to read and remember, conducive to communication; such as: Haier, Changhong, Ordos, etc.;
A good store name must first be easy to read and remember. Leaving a profound impact in the minds of the public will help people spread the word and create a bigger and better reputation for the company.
2. The inside and outside are integrated, and the name is worthy of the name; such as: Europa Restaurant, Elizabeth Cabaret;
The old saying goes: If the name is not correct, the words will not be smooth, and if the words are not smooth, the actions will not be smooth. fruit. The name is a unique symbol of something. Only when the name and reality match can it accurately reflect the characteristics of the thing and make it easy to pronounce and listen to. This is what the ancients meant by "justified".
3. Extraordinary and distinctive; such as: Coca-Cola, Master Kong, Wahaha;
Company names are specific signs that distinguish companies from each other. Unfortunately, in the past, our country The phenomenon of similar company names is increasing day by day. Instead of relying on their own efforts to create their own value and popularity, some companies try their best to use the names of other well-known companies to misunderstand consumers in order to expand their influence.
4. The meanings of the words are harmonious and well matched; such as: Royalstar, Anerle, Yaqian;
The core elements of the Chinese naming tradition that attaches great importance to meaning include two aspects: First, due to the constraints of the ideographic nature of Chinese characters, people have developed a psychological stereotype as the name implies. A good company name can generate good reviews from people. Second, due to the influence of the tradition of naming things, people always have to investigate the reasons for the names of things, and pay attention to the rationale when analyzing words and characters.
5. Seek rules and strive for innovation; such as: Tongrentang, Tongdetang, Heniantang.
The starting point of the company naming is firstly to focus on the products, and secondly to focus on the consumers of the products. Focusing on the store number of the product, a tendency is that the items operated by a certain company always use words related to the product or service. The second rule is that in the long-term naming process, some industries have formed words that they particularly like to use, so that people can know what industry it is at a glance.
6. Pay attention to rhythm and be full of beauty;
Such as: Sanjiu (999) Group, Kodak KODAK. Pronunciation is the physical shell of a name. The pronunciation of a name is not only related to the auditory image of the name, but also to whether it is readable and catchy. The name of the company's store should be loud and easy to remember, so that the image of the company's store can be spread quickly. Words that are difficult to pronounce or have bad pronunciation, words that are difficult to write or recognize, and words with poor meaning or translation are not suitable to be used as a name. The name of the company's store.
7. Break the rules and be flexible; such as: Taibai Restaurant, Lu Yu Tea Shop, etc.
The so-called "liveness" in business naming means that you should maintain an open mind and active thinking when naming. Various naming ideas from ancient and modern times, both at home and abroad, can be used. Because poetry and dictionary allusions contain high cultural and aesthetic value and can evoke rich associations, they are often used as materials for naming shops.
How to name a company so that it can pass the verification process
How to name a company
How to name a company? A name with good meaning represents the hope placed by the company. There are actually many Chinese characters with good meaning. The name is the code name in the future. The name must avoid common words to make it unique. So everyone knows how to name the company. Name it? Come and find out with me below!
How to name a company 1
1. Principles for naming a company:
1. Be individual and unique
Any name should have a unique personality and cannot be the same as other company names. Only in this way can we leave a deep impression on customers and make them easy to recognize.
2. Be concise and clear
The company name should be concise, bright, easy to read and remember, and easy to communicate with consumers. In this way, the publicity effect can be achieved, which is more beneficial to the company's publicity.
3. It must have a meaning
The company name should not only be consistent with its business philosophy and activity identification, but also reflect the company's philosophy, service purpose, and product image, so that people can have pleasant associations when seeing or hearing the company's name and have a good impression of the store. This helps the company establish a good image.
2. How to name a company
1. Name according to auspicious characters
How to name a company cannot be separated from the use of auspicious characters. For example, Xiaomi Company, in the technology industry, uses the auspicious word "rice" to refer to harvest, persistence, auspiciousness, etc. The name implies auspiciousness and financial resources for the company. Therefore, when naming the company, you should use words with good auspicious meanings, which can imply a good development of the company and also have strong Chinese auspicious characteristics, such as Jin, Rui, Cai, Lin, etc.
2. Named after the founder
When each founder creates a company name, he can also use the "." character in the founder's name to give the company a memorable and good name, such as: Tencent Company, Internet industry, using founder Ma Huateng among them The word "Teng" in the name is paired with the industry word, which means that the company can develop vigorously and keep pace with the times.
3. Creative naming:
Unique names require creativity and stay away from clichés. Sometimes using words to name a company can seem a bit boring, just like eating the same dish often makes you tired. So when naming a company, you might as well use other numbers or English. To express it, your company will attract many customers, for example, 12306 Railway Company. If you use numbers alone, you will feel that the name has no coherence, and the meaning is not clear. However, if you combine it with "railway", it will be read smoothly. , it also has a unique visual impact on customers.
3. Analysis of the latest company name
(Xiangwei)
The word "Xiang" means flying. When used as a company name, it has the connotation of great ambitions and huge financial resources. It is full of the legal person's expectation that the company can fly higher; the word "Wei" is taken from the idiom "majestic", which is a metaphor for a company. The momentum or grandeur can play a role in intimidating opponents, thereby bringing good luck to one's own development. This name sounds very imposing.
(Youyi)
It is suitable for naming a decoration company. It uses the word "excellent" to extend the company name and show the company's professional technology and high-quality service concept. In line with the characteristics of the decoration industry, it has artistic content. It must not only be professional but also full of artistic elements, so that customers feel reliable.
(Xia Ke Xing)
A suitable name for a travel company. The name "Xia Ke" is basically seen in martial arts dramas and is quite domineering. Used as a company name to highlight the characteristics of the industry. Therefore, the name Xia Ke Xing tells everyone that we hope that travelers can travel as freely and freely as Xia Ke Xing.
(Rongtai)
It is taken from the idiom "Shen Rong Qi Tai", which represents the prosperity of the company and stands as strong as Mount Tai; the word means auspiciousness and beautiful meaning, making the name more meaningful. It is a suitable name for a real estate company, as it has a good connotation of prosperity and financial resources for the company.
(Vientiane)
"Wanxiang" is taken from the all-encompassing, very grand, noble and distinctive company name. It also reflects that the company has many products and many things for everyone to choose from, which is worthy of everyone's coming to understand. Among them, "Luo" refers to list, which refers to various network security protection measures; it is a dragnet with no place to attack.
How to name a company 2
1. How to name the company
1. Use fables to name your company
Fables are a kind of story that people at home and abroad are familiar with in ancient and modern times. Therefore, naming a company with a fable is the most conducive method for company communication. For a newly established company to leave a deep impression on people, it must be attractive enough, so borrowing a fable to name the company is a good way.
Such as: Alibaba Group. After visiting many countries, Jack Ma, the founder of Alibaba Group, discovered that the story of Alibaba and the Forty Thieves was well known to many people, and most of the pronunciations were the same in various countries, so he named it Alibaba Group. Recently, Jack Ma, chairman of the board of directors of Alibaba, held talks with Carrie Lam, the chief executive of the Hong Kong Special Administrative Region. Carrie Lam specifically expressed the SAR government’s desire to catch up with innovation and technology and hoped to receive support from Alibaba. Jack Ma said that Alibaba will do more participate in the development of Hong Kong.
2. Use the founder’s name to name the company
Naming your company using the founder's name is not only popular in foreign countries, it is also a recommended naming method in our country. And using your own name to name the company is very memorable, and using your own name as the company's brand will also be conducive to the company's future development and promotion.
Such as: Jingdong Group. The word "Jingdong" was named after the founder of Jingdong and his girlfriend's name, which is both romantic and inspiring. Recently, JD.com and Qihoo 360 reached a cooperation and jointly launched the "Jingqi Project". Through the "Jingqi Plan", JD.com and Qihoo 360 will jointly build a full-scenario intelligent marketing platform that empowers merchants, and provide consumers with consumer information that is more in line with their preferences and needs, as well as a good online shopping experience.
3. Use English-Chinese translation to choose the company name
Many entrepreneurs say they want a fashionable name and preferably something international. Because of the cultural differences between China and foreign countries, popular and fashionable company names in our country do not mean that they have fashionable surnames abroad. However, using the English-Chinese translation method to choose a name is not only fashionable but also international.
2. Give the company a nice name
Wanghong
"Wang" means brilliance and beauty, and by extension, the intensity of fire; "Hong" means flood; naming a company with the word "Wang Hong" means great brightness, prosperity, abundant financial resources, and rolling financial resources.
Jing'an
"Crystal" refers to the formation of crystals from liquid or gaseous states, and is also a metaphor for precious achievements; "An" refers to auspiciousness and peace; naming the company with the word "Jing'an" means to be first-class, bright, auspicious, and wishful. everything goes well.
Jiedong
"Jie" means speed and also symbolizes victory; "East" refers to the east, which is the direction in which the sun rises; naming the company with the word "Jie" means continuous struggle, victory, vigor and excellence.
Jiefeng
"Feng" refers to lush vegetation or a good harvest of crops. When used as a company name, it means affluence, fame and fortune; it also means great wealth, fame and fortune, and abundant financial resources.
Mao Lu
"Mao" means lush vegetation; "Lu" means salary and blessings; naming the company with the word "Mao Lu" means prosperity, abundant talents, good luck and smooth sailing.
Taifu
"Tai" means peace and beauty; "Fu" means blessing and luck; naming the company with the word "Tai Fu" means good luck, good luck, abundant wealth, great wealth, and brilliant prospects.
good news
"Jia" means beauty, good, and kindness, and when used as a company name, it means beauty, excellence, and auspiciousness; "Xin" means honesty and trustworthiness, and when used as a company name, it means honesty and trustworthiness, people-oriented, and preferring nothing to excess.
Hai Hui
"Sea" means ocean and breadth. When used as a company name, it means to gather wisdom, broad-mindedness, and outstanding talents; "Hui" means smart and talented. When used as a company name, it means being discerning, daring to be the first, and pursuing excellence. The meaning of excellence.
Guangyi
"Light" refers to a kind of electromagnetic wave that can be seen by human eyes. It usually refers to the substance that shines on objects so that people can see them. It also refers to brilliance. When used as a company name, it means glory, brightness, and vitality; " "Benefit" refers to benefits and prosperity, which means wealth, glory, pursuit of excellence, and everything goes smoothly.
What are some tips for naming your company?
I want to give my company a unique name, but I don’t know where to start. I don’t know how to name it to help increase the company’s visibility. Don’t worry, Mander Enterprise has compiled some tips on naming your company for you, come and take a look!
1. Company Naming Tip 1: The name has affinity
A good corporate name should not give people a too serious feeling, let alone a feeling of rejecting people thousands of miles away, but should have a kind of affinity, that is, Having a feeling of being approachable and trustworthy towards people, at least gives people a feeling of being approachable.
For example, Shanxi Xinghua Village Fenjiu Distillery. The name Xinghua Village comes from "Qingming" by Du Mu, a poet of the Tang Dynasty. When I asked where the restaurant was, the shepherd boy pointed to a poem in Xinghua Village. This name has a rural feel and gives people on the road a sense of intimacy. Another example is the Sichuan Tiange Group Company. The name Tiange comes from the Tang poem Goose, Goose, Goose, and Bent Neck to the Sky, which is interesting and natural. Another example is Shanghai Xinyi Pharmaceutical Factory. The name Xinyi seems to be making a promise to customers and is easily accepted by customers. Another example is Shanshan Co., Ltd., which can easily make people feel close and familiar. Dabao Cosmetics Company in Beijing, the name Dabao seems to come from the name of a child from an ordinary family. It gives people a friendly and easy-going feeling and is easily recognized by customers.
2. Company naming technique 2: concise and clear, easy to remember
A good business name will definitely not be a weird name. It will not be a name that is difficult for others to pronounce and remember. In order to facilitate the public's memory, most general corporate names use 2 characters, a few use 3 characters, and some use 4 characters. This naming is not only in line with the conventions of Chinese word combinations, but also in line with the naming habits of Chinese people. This type of name has a more straightforward and shallow meaning, such as Schindler Elevator Company, Qingqi Motorcycle Industry Company, Zhongyi Electric Company, Express Mail Company, etc.
3. Company Naming Tip 3: It has a beautiful meaning
For example, China Changhong Co., Ltd.’s name Changhong means that the sky will clear after the rain, and it has a magnificent and spectacular meaning. The sun is the reddest and Changhong is renewed. Similarly, Konka, a company famous for producing color TV sets, means a happy life with many excellent products. Shenzhen Sanjiu Pharmaceutical Group Co., Ltd., its name Sanjiu, has countless unforgettable meanings in ancient Chinese, and implies unremitting pursuit. Jiannanchun Winery is named Jiannanchun, which means full of spring and unlimited opportunities for spring.
After reading these naming tips, you must know how to name your company. For more information on how to name your company, please feel free to consult Mander Enterprise Services.
Company name guide How to name your company
1. Company naming skills 1: The name has affinity. A good corporate name should not give people a too serious feeling, nor should it give people a feeling of being repelled thousands of miles away. Instead, it should have a kind of affinity, that is, it should be approachable to people. The feeling of trustworthiness at least gives people a feeling of being approachable.
2. Company naming technique 2: It is concise and clear, easy to remember. A good business name will definitely not be a weird name. It will not be a name that is difficult for others to pronounce and remember. In order to facilitate the public's memory, most general corporate names use 2 characters, a few use 3 characters, and some use 4 characters. This naming is not only in line with the conventions of Chinese word combinations, but also in line with the naming habits of Chinese people. This type of name has a more straightforward and shallow meaning, such as Schindler Elevator Company, Qingqi Motorcycle Industry Company, Zhongyi Electric Company, Express Mail Company, etc.
3. Company naming technique 3: It has a beautiful meaning. For example, China Changhong Co., Ltd.’s name Changhong means that the sky will clear after the rain. It has a magnificent and spectacular meaning. The sun is the reddest and Changhong is renewed. Similarly, Konka, a company famous for its production of color televisions, means "a happy life with many excellent products". Shenzhen Sanjiu Pharmaceutical Group Co., Ltd., its name "Sanjiu" means countless unforgettable things in ancient Chinese, and it also means unremitting pursuit. Jiannanchun Winery is named Jiannanchun, which means full of spring and unlimited opportunities for spring.
The above is all about how to name a company, a comprehensive analysis: what are the techniques for naming a company, and related content about company naming techniques. I hope it can help you.